Resonant Digital Solutions
The goal of our digital marketing practice is to ensure our clients leverage their investment in the Salesforce suite of products to intelligently increase their marketing effectiveness and profitability.
We address all areas of the digital marketing process that can be summarized into 4 stages – Strategy, Creativity, Implementation and Review.
Note that we can start working with clients at any of these stages to improve their digital marketing.
Strategy
We work with our clients consultatively to:
1. Understand the businesses goals, objectives and digital marketing budget
2. Develop an overall digital marketing strategy
3. Define detailed marketing plans – campaigns, channels, content, timing, responsibilities
Creativity
We create the content to be used for digital marketing. Content includes/covers:
- Email Campaign
- Content Web Forms
- Landing Pages
- Photos, Videos, Graphic Design
- Websites
- Social Media Posts
- Online advertising (e.g. Adwords, social media etc)
- Search Engine Optimisation
Implementation
We execute the campaigns on behalf of our clients.
Review
Using a process of continuous improvement we analyse digital marketing campaign results and content to refine and improve the success of future digital marketing.
